About Us
Local stories.
Wider curiosity.
South West Secrets of Lincoln is a local publication in development, with a simple purpose: to pay closer attention to the south-west side of the city.
Why this publication?
Not everything important makes a big noise.
Some stories begin with a meeting. Others begin with a conversation across a shop counter, a notice pinned to a wall, or a building you’ve walked past for years without knowing its history.
We want to make room for those stories. Our focus is south-west Lincoln, while recognizing that people’s working lives, friendships, and interests don’t stop at a neighborhood boundary.
What’s in a name?
For us, “secrets” means the overlooked, not the sensational. It’s an invitation to notice more, ask better questions, and discover something beyond the familiar view.
We’re at the beginning. There are no published posts yet, and we’re welcoming thoughtful ideas as we shape our coverage.
Our editorial approach
Curiosity, with care.
The standards we want our work to meet.
Check before sharing
Trace claims to their sources, distinguish firsthand accounts from hearsay, and say clearly when a detail cannot be confirmed.
Leave room for context
Listen beyond the loudest voice. Treat people as people, ask for relevant perspectives, and avoid turning uncertainty into a dramatic headline.
Keep the conversation open
Welcome corrections and useful context. When published work needs correcting, explain what changed rather than quietly hiding the mistake.
Help shape the conversation